A Responsive Website is Just a Small Part of Optimal Business Websites

How responsive websites, despite a necessity, is still just a part of the picture of how a business website becomes successful.

Posted by Author 2 years ago

The experts have said it. The critics have said it. The successful ones have said it. The blog entry you're reading right now has also stated it. Yes, it is important to have to make your business website web responsive. Making your website to adapt different screen resolutions is a big help in attracting visitors. Why? In today's generation, Millennials are tech-savvy humans who understand digital technology more than most of the generation before them, or the Baby Boomers. They have the ability to teach older and younger people on how to use digital technology in their day-to-day lives. The bottom line is that everybody has their own platform to use in accessing the Internet. So, that is why you should make your business website responsive.

However, technology continues to innovate. Every day, there are new technologies being introduced to make our lives better. With this, being web responsive is not enough. It is the first step, but not the end. Now, combining web design with AMP and PWA design is the next big step.

What is AMP? According to the ampproject.org, AMP or Accelerated Mobile Pages is an "open-source library that provides a straightforward way to create web pages that are compelling, smooth, and load near instantaneously for users. AMP pages are just web pages that you can link to and are controlled by you."

In other terms, AMP is an HTML framework that is also your very own web page but is now stripped off with the so-called "unnecessary" content in order for your content to load faster. It is also ideal to make your content--an example is a blog article—in the AMP format since Google announced it is prioritising web pages in the said format on its mobile news carousel. Another noteworthy reason to adapt to this is people want it fast. Your readers are not willing to wait for ages to access your content. They're readers who know there are also other outlets offering the same content and will not have any second thoughts in leaving if yours is slow. So far, almost a million domains have adopted the switch and counting.

What is PWA? PWA or progressive web apps, is "installable and live on the user's home screen, without the need for an app store. They offer an immersive full screen experience with help from a web app manifest file and can even re-engage users with web push notifications," according to Google.

This means that there is a new level of quality in terms of loading time and engagement. Now, your web pages will load faster even if during faulty internet connection instances and respond quickly to user interactions while acting like an app on the mobile device — acting since you don't need to download it by the way. PWAs are frequently used for e-commerce since this provides a flawless immersive experience for users.

Definitely, PWA sounds too good to be true, but you'll need the money since this is a costly investment and will need a professional web designer to implement it.

Conclusion The power of technology has definitely reached new heights. Now with the emergence of AMP and PWA, business websites don't need to choose between the two. E-commerce websites are recommended to use both since it offers the best experience for users of today. Being able to deliver fast and seamless experience is what consumers want. Make the switch and increase engagement before you get left behind by your competitors. Hire professionals, such as Global WebForce who offers Website Design Packages that are perfect for any type of business, in order to have a well-developed website that is fast, adapting, and reliable. For more information, call 02-6571872 / +61 419 200 663 or email inquiry@globalwebforce.com.